Digital Media Analyst

Sobre la vacante

2+ years of experience as a Media Analyst, Marketing Analyst, or similar role, ideally in an agency environment. Advanced proficiency in Microsoft Excel and Google Sheets (pivot tables and lookups are second nature). Experience building and maintaining dashboards in data visualization tools (Agency Analytics, Looker Studio, or similar). Working knowledge of digital platforms (Google Ads, Meta, LinkedIn, DSPs) and web analytics (Google Analytics 4). Bachelor's degree in Marketing, Statistics, Economics, Business, or a related field. Responsibilities: You own research, reporting, and recaps for every client at Bridge IM: pulling the data, proving it is right, building the dashboards, and turning what you find into recommendations the team can act on. The work falls into two areas: Reporting and Insights: You own what the numbers say and how they get communicated. Campaign monitoring: Track performance across digital and social channels against KPIs, watching pacing and delivery against plan and flagging anomalies while there is still time to fix them. Recurring reporting: Produce weekly and monthly client reporting on schedule, accurate the first time, with an insight attached to every number. Campaign recaps: Build post-campaign wrap reports that answer what happened, why it happened, and what we should do differently next time. Trends and takeaways: Go past the surface metrics. Identify the patterns across channels, flights, and clients that explain performance, and turn them into takeaways the team can use. Optimization recommendations: Surface underperforming placements, audiences, and creative to the Senior Media Buyer/Planner and Media Planner with a specific recommended action, not just a flagged cell in a spreadsheet. Narrative: Translate complex data into plain language the account team can carry into a client call and defend on the spot. Deck and proposal support: Build the data and charts behind new business proposals, quarterly reviews, and strategic recommendations. Oportunidad de crecimiento con un equipo multinivel Vacaciones y feriados Flexibilidad y autonomía Pago USD Trabajo remoto - Latam