SEO & GEO Analyst

Sobre la vacante

The Opportunity A digital marketing agency focused on the financial services vertical is building out its SEO function to cover both traditional search and AI-driven discovery. You'd own the technical and analytical side of SEO across a client portfolio — not just running audits and reporting rankings, but shaping how the team approaches GEO, consent-aware tracking, and scalable workflows. Strong performance here means clients rank better, track cleaner, and see measurable growth in organic traffic within the first two quarters. What You'll Own - Drive organic performance improvements across client websites through technical SEO, on-page optimization, and structured content strategy - Build and maintain accurate tracking infrastructure using GA4 and GTM, ensuring data integrity across client accounts - Lead GEO implementation efforts, improving client visibility across AI-powered search experiences and answer engines - Audit and support Consent Management Platform setups so tracking remains reliable as privacy regulations evolve - Develop repeatable processes and documentation that allow the team to scale SEO execution without losing quality - Identify and prioritize ranking, traffic, and conversion opportunities across the client portfolio What We're Looking For - 3+ years in an SEO role at a digital marketing agency (agency experience is required) - Hands-on proficiency with Google Tag Manager and Google Analytics 4 - Solid technical SEO foundation: crawl analysis, site architecture, Core Web Vitals, schema - Familiarity with Consent Management Platforms and how consent settings affect data collection - Systems thinker: you look for ways to turn one-off tasks into repeatable, scalable workflows Nice to Have - Google Data Studio / Looker Studio reporting experience - Experience with AI tools like Claude in day-to-day work (Claude Cowork a plus) - Working knowledge of GEO and how AI search differs from traditional SERP optimization Tools and Stack Google Tag Manager, Google Analytics 4, Google Data Studio/Looker Studio, Consent Management Platforms, Claude/AI workflow tools Details - Location: Remote, Latin America - Time Zone: US overlap preferred (specific hours not stated) - Salary: Competitive — share your expectations when you apply. - Type: Full-time - Start: Flexible About the Company A US-based digital marketing agency that works exclusively with community financial institutions, helping them grow organic traffic, manage their digital presence, and navigate emerging AI-driven search channels. The team is lean and specialized, and this role has real influence over how they evolve their SEO service offering. How It Works: 1. Apply below — takes 2 minutes. 2. Within 5 minutes of applying, you'll receive a phone call from our AI hiring assistant for a quick screening. 3. If you pass the screening, you'll move into an interview with a LatamCent recruiter. 4. Top candidates are presented to our client for their interview process. Discover the best SEO/GEO opportunities with LatamCent.com